No Time to Waste

All day was spent on making a video to represent our company to a client. The goal was to finish it by the end of the day. This was a huge struggle because, for me, the work I do gets better and better the more time I have to do it. Once I commit to doing something it can always be improved in my eyes. I also tend to have very long planning stages before starting a big project to ensure that I do it in the best way possible.

With this project I didn’t have time to do any of that. I wanted so badly to make the video in a way that would please everyone including myself, but the planning involved was just taking too long. That’s where Sarah helped out though because she would go ahead with an idea even if we knew it might not be the best one, but that’s what we had to do to get it done in time.

Eventually though, our initial idea was scrapped halfway through the day. We started out fresh after lunch and the new product actually turned out much better. It involved several clips of various people from the office talking to the camera, including ourselves. I even asked our boss to say a few words at the end, which he did.

We left work an hour later than usual today. It definitely felt like one of the longest days so far with racing to get our work done in such a short time frame and having to start completely over. By the end of the day though, I felt accomplished. I also enjoyed that we got to interact with so many of our co-workers as we interviewed them. They were all really getting into the video which was great.

Today’s lesson: When you’re pressed for time on a project you have to stop trying to make it perfect and just go for it. Sometimes the results are just as good as if you had spent a lot more time on it.


Article by Mike Brichta

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